Manipulation in Advertisements A Research from a Pragmatic Aspect /

In my thesis, I examine the connection between advertisements and pragmatics. I give a survey of advertisements, from the point of view of pragmatics and manipulation. After these, analysing some advertisement slogans, my aim is to prove that with the help of pragmatics we can see clearly that adver...

Teljes leírás

Elmentve itt :
Bibliográfiai részletek
Szerző: Honti Erika
További közreműködők: Fischer Mónika (Témavezető)
Dokumentumtípus: Szakdolgozat
Megjelent: 2007
Tárgyszavak:
Online Access:http://diploma.bibl.u-szeged.hu/72745
Leíró adatok
Tartalmi kivonat:In my thesis, I examine the connection between advertisements and pragmatics. I give a survey of advertisements, from the point of view of pragmatics and manipulation. After these, analysing some advertisement slogans, my aim is to prove that with the help of pragmatics we can see clearly that advertisements are very manipulative.